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FMCG – Health & Beverage
As a new organic tea brand, needed packaging that would stand out while reflecting its core values — sustainability, elegance, and purity.
Our Approach
Brand Aesthetic: Built a serene, minimalist design using earth tones and natural motifs.
Sustainable Packaging: Used compostable sachets, recycled paper, and matte-finish boxes
Unboxing Experience: Crafted a calm, premium feel to delight customers and build loyalty.
The Impact
Striking Shelf Presence: Drove attention and first-time purchases.
Positive Brand Perception: Customers praised the design’s elegance and eco-consciousness.
Increased Word of Mouth: Packaging led to repeat purchases and social media buzz.
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